Tell Your Audience a Story
People like infographics for a reason. Infographics are fun. They share data without overloading a person (erroneous and misleading though they may be at times). Images and words converge in them,...
View ArticleData Tells a Story
I’m a type 1 diabetic. My life consists of data points: checking my blood sugar multiple times per day, counting carbohydrates, accounting for exercise and stress and lack of sleep, regular visits to...
View ArticleSteer the Data
I’m no data analyst, but I do know the importance of data. I recognize how it can act as rocket fuel—or, at least, a baking-soda catalyst—for marketing, PR, and advertising. It drives campaigns and...
View ArticleHow to Be a Better Writer: Be an Archeologist
If you want to be a better writer, particularly a writer who authors white papers and case studies, you have to be an archeologist. Grab your hat and a whip—you’re going to need them. Boulders will...
View ArticleTell Your Audience a Story
People like infographics for a reason. Infographics are fun. They share data without overloading a person (erroneous and misleading though they may be at times). Images and words converge in them,...
View ArticleData Tells a Story
I’m a type 1 diabetic. My life consists of data points: checking my blood sugar multiple times per day, counting carbohydrates, accounting for exercise and stress and lack of sleep, regular visits to...
View ArticleSteer the Data
I’m no data analyst, but I do know the importance of data. I recognize how it can act as rocket fuel—or, at least, a baking-soda catalyst—for marketing, PR, and advertising. It drives campaigns and...
View ArticleHow to Be a Better Writer: Be an Archeologist
If you want to be a better writer, particularly a writer who authors white papers and case studies, you have to be an archeologist. Grab your hat and a whip—you’re going to need them. Boulders will...
View Article
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